As an outsider, my view of Klout has mainly been a bit of fascination about why it pisses some people off so much. I’ve been in conversations where it gets brought up and someone will visibly cringe. As best I can tell, at a fundamental level, it boils down to this:
People don’t like to be ranked — unless they have a high ranking. But if the ranking is too high, it’s better to pretend like you don’t like that ranking so as not to piss off the people below you who have helped give you such a high ranking. In other words, people are pissed off at the bottom *and* at the top of the scale. A rock and a hard place.
This feeling is exacerbated by the fact that this is the internet. The great unifier. Here, everyone can truly be equal. Except that’s not really true.